Adyen, a global financial technology company, and UNICEF, announced today the launch of a global partnership, in pursuit of a shared, innovative vision to shape brighter futures for children worldwide. 

Rooted in a commitment to advance the Sustainable Development Goals, the partnership utilizes Ayden’s leading financial technology to provide a seamless way to generate funds at scale and accelerate progress for children everywhere. 

“Innovation, speed, and scale are three core principles that we live by at Adyen. By enabling our merchants and their consumers to seamlessly support UNICEF’s mission, we have a unique opportunity to drive significant progress for children worldwide,” said Ethan Tandowsky, Chief Financial Officer at Adyen. “This partnership underscores our fundamental belief in making good decisions not only for our customers and our business, but also for the world at large.” 

Championing children’s futures through the power of giving

Adyen’s ‘Giving’ product enables businesses to easily integrate donations into their payment flows; this innovation simplifies the traditionally complex process of activating digital consumers. With this approach, and by leveraging their combined strengths, Adyen and UNICEF are dedicated to making a meaningful difference to the lives of children around the world. To encourage new businesses to activate donations at checkout, Adyen will match donations made via ‘Giving’ for the first three months of a new campaign. 

“Support from our partners, like Adyen, helps us to respond to the increasing number of crises that threaten children’s lives. Adyen’s innovative technology capabilities will help ensure faster and easier payments, allowing UNICEF to swiftly provide lifesaving help to children and their families, when and where it matters the most,” said UNICEF Deputy Executive Director Kitty van der Heijden.