Pulsate, provider of mobile-first engagement solutions that deepen digital banking relationships and cut through the noise in consumers’ moments of need, announced that it has joined the Jack Henry™ Vendor Integration Program (VIP). Participation in the program will provide Pulsate with access to Jack Henry’s technical resources to enable its personalized consumer engagement platform to integrate with the Symitar® core platform. The Vendor Integration Program is designed to help ensure that Jack Henry’s customers can easily deploy third-party products.

Pulsate’s mobile-first engagement platform integrates with Symitar via SymXchange™. This services-based programming interface enables third-party vendors and credit unions to access the platform’s core data and business rules. Data integrity is maintained throughout any data exchange because access to business rules and data is managed through a service layer that governs these interactions.

Pulsate allows community financial institutions to ensure they are providing personalized, timely and relevant outreach to their account holders in their time of need. By leveraging data-driven, personalized engagement with account holders via digital channels, community financial institutions can deepen those banking relationships while driving meaningful deposit growth through targeted communication. Pulsate’s inclusion in the Vendor Integration Program empowers Jack Henry’s customers to stand out in today’s competitive banking landscape and respond to dynamic market fluctuations, positioning themselves as their account holders’ primary institution.

“Following our recent integration with the Banno Digital Platform™, we are pleased to deepen our relationship with Jack Henry by becoming a VIP member, helping to further provide their customers with quick deployment of personalized digital banking services,” said Sarah Martin, CEO of Pulsate. “A recent survey of Pulsate’s customers revealed 60% of participants noted deposit growth as the top priority this year. Pulsate aids in ongoing efforts to attract and retain deposits by leveraging data-driven, personalized engagement across the digital channel to create effective interactions that boost loyalty and retention.”

Jack Henry’s VIP takes the customer out of the middle, providing vendors with direct access to Jack Henry’s technical resources and test systems. VIP inclusion is not an endorsement of the vendor’s product.