Moneybox, the award-winning wealth management platform, has today released its 2025 Annual Report, marking another year of sustained high growth and operational maturity. The organisation has delivered its third consecutive year of profitability, with revenue exceeding the £100 million milestone for the first time to reach £115.6 million (+23% vs 2024).

As of December 2025, Moneybox reached a significant scale milestone with 1.7 million customers (+31% vs 2024) now trusting the platform with over £19 billion of their assets, reflecting a 62% year-on-year growth in Assets Under Administration (AUA). As planned, Moneybox continued to reinvest in growing its customer base, deepening relationships and expanding its platform, resulting in profit before tax of £14.9 million for the 2025 calendar year. 

This performance reflects growing trust among consumers and the wider industry. Average AUA per customer rose to £11.2k (+24% YoY), while the platform maintained an industry-leading Net Promoter Score (NPS) of 80.2.

2025 was a year of significant product diversification for Moneybox. The organisation successfully:

• Enhanced cash suite: Expanded to include 90-day notice accounts, 1-year fixed accounts, and a new Cash ISA to help customers optimize returns across different time horizons.

• Moneybox-branded funds: Launched three risk-weighted, multi-asset branded funds in collaboration with Amundi, the largest European investment manager. As a result, Moneybox customers now benefit from one of the most competitively priced personal pensions on the market.

• AI-enabled financial guidance: Launched Aurora, an expert-led, AI-powered engine that delivers personalised financial plans, actionable steps and ongoing guidance at scale, helping customers make smarter, more confident financial decisions.

• Omnichannel access: Launched a new web platform to serve a wider demographic of customers who prefer a desktop experience alongside the mobile app.

A key focus of 2025 was laying the foundations ahead of Moneybox’s entry into regulated financial advice. Following the successful 2025 launch of tailored financial guidance, the firm will spend 2026 preparing to roll out Personal Financial Advice powered by Moneybox Aurora. This AI-driven technology will provide mass-scale, personalised support at a fraction of the cost of traditional advice. Today, the average adviser minimum threshold sits at £276k in investable assets, with fees of between 1% and 1.5% upfront and 0.77% annually (before platform or fund charges). By delivering high-quality, low-cost financial advice, this technology ensures anyone can benefit; whether buying a first home or managing a pension, regardless of total wealth.

Ben Stanway, Co-Founder and Exec Chair at Moneybox, said: “Ten years ago, we set out with the vision that building wealth should be possible for everyone, and today we are proving that this vision is both scalable and sustainable. We are operating in a £5 trillion market that is ripe for disruption as it shifts toward a younger, digital-native demographic. Closing the UK’s advice gap is the defining challenge of the next decade. With the foundations laid in 2025, Moneybox is uniquely positioned to lead this shift, using technology to put expert financial guidance into the hands of millions for the first time.”

The strong trajectory of 2025 has accelerated into the current financial year. In the first quarter of 2026 alone, Moneybox has welcomed over 100,000 net new customers to the platform. This influx, combined with continued deepening of existing customer relationships, has propelled total AUA to over £22 billion as of April 2026.

This sustained momentum comes as Moneybox prepares to celebrate its 10th anniversary later this year. Since launching in 2016 as a pioneer in mass market retail investing, the company has evolved into a comprehensive wealth management platform, now supporting its customers across the entire lifecycle of wealth creation, from first-time savings and home buying to pension management and AI-enabled financial guidance.